Bluebell is the brand
behind the brands

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CandidatesInvestorsBrandsMediaDistributorsOthers please specify


PartnershipDistributionInvestmentsApplicationReferralEventsInterviewsOthers please specify


All AsiaJapanKoreaMainland ChinaHong Kong / MacauTaiwanSingaporeMalaysiaIndonesiaThailand

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Bluebell Group is a distributor of luxury, premium, and lifestyle brands throughout Asia. Since 1954, our passion for all things luxurious, inspiring, and beautiful has helped establish some of the world’s leading brand names in Asia.

We have the most comprehensive distribution platform and network in Asia thanks to years of building trusted partnerships. Global partners trust us to manage complex distribution channels for their brand, targeting multiple cultures and market sectors, while local partners rely on us to curate and accelerate the inherent potential of our brands. Our ability to consistently deliver value is the gold standard that runs through the core of our company.

Start a connection with Bluebell


CandidatesInvestorsBrandsMediaDistributorsOthers please specify


PartnershipDistributionInvestmentsApplicationReferralEventsInterviewsOthers please specify


All AsiaJapanKoreaMainland ChinaHong Kong / MacauTaiwanSingaporeMalaysiaIndonesiaThailand

This form collects your name, email and company so that one of our experts in your product field can be in touch shortly! Check out our privacy policy for details on how we protect and manage your submitted data.

* I consent to having Bluebell Group collect my name, email and company.

Bluebell is the brand
behind the brands

10 +

Countries in Asia…
and growing

150 +

Brand Partners

600 +

Online and Bricks
& Mortar Stores

3500 +

Employees

60 +

Years of experience

1.5 Bn

Turnover

VISION

Sharing with Asia our enduring passion for beautiful, inspiring, and luxurious brands.

VISION

Sharing with Asia our enduring passion for beautiful, inspiring, and luxurious brands.

Mission

Founded in 1954, Bluebell curates the most exclusive brands for the Asian consumer. We make this possible by carefully selecting and connecting brands with our trusted retail partners, adapting them to the local market. We are Asia's most accomplished brand accelerator.

Founded in 1954, Bluebell curates the most exclusive brands for the Asian consumer. We make this possible by carefully selecting and connecting brands with our trusted retail partners, adapting them to the local market. We are Asia's most accomplished brand accelerator.

Values

Family Integrity
Spirit of Partnership
Entrepreneurial and Innovative
Performance Focused