Caswell-Massey: The Obligation of Nobility

Noblesse Oblige is a phrase that literally means “nobility obligates”: the concept that nobility extends beyond mere entitlements and requires a person who holds status to fulfil social responsibilities. A primary obligation of a person with status includes generosity towards those around him. This phrase has been emblazoned in the company crests for over two centuries.

At Caswell-Massey, we regard our stewardship of this incredible, legendary American brand as an entitlement with such obligations: to deliver the highest standards of quality and customer care; to create our products with deep regard for the natural world from which they are sourced; and to always seek ways to fulfil our social responsibilities in all that we do.